Il CRM e i nuovi business di e-commerce digitale

Apple’s “Apps for Everything”: influence on ranking

leave a comment »

September 30th, Apple launched its Apps for Everything website. We were interested in seeing whether the impact on rankings of the featured applications would be significant, as we previously saw that being featured in Apple’s App Store Picks has a significant influence on ranking.

Apps for Everything features multiple applications for certain categories defined by Apple, such as Apps for Cooks, and Apps for Keeping Current. For each of these categories, we analyzed the category rankings of the app that was first mentioned on the site. Below you can find their rankings overtime, with the red dotted line indicating the day the site was launched:

Apps for Everything is not embedded in the App Store on the iPhone, so only consumers that go to the iPhone website will see this. The largest part of these consumers will not have an iPhone (yet), since purchasing one will be the main reason for going to this website.Apps for Everything is not embedded in the App Store on the iPhone, so only consumers that go to the iPhone website will see this. The largest part of these consumers will not have an iPhone (yet), since purchasing one will be the main reason for going to this website.A couple of months ago, Apple started promoting Apple’s App Store Picks, featuring several applications within the App Store, which had a clear positive influence on application popularity.We think the impact of Apps for Everything on application popularity will be limited, with the main reason being that it is not actively pushed within the App Store. The main goal seems to be promoting the cool apps on the iPhone to make the device more attractive.

fonte: www.distimo.com

Annunci

Written by cuky85

19 ottobre 2009 a 16:29

Pubblicato su appstore

Tagged with

Rispondi

Inserisci i tuoi dati qui sotto o clicca su un'icona per effettuare l'accesso:

Logo WordPress.com

Stai commentando usando il tuo account WordPress.com. Chiudi sessione / Modifica )

Foto Twitter

Stai commentando usando il tuo account Twitter. Chiudi sessione / Modifica )

Foto di Facebook

Stai commentando usando il tuo account Facebook. Chiudi sessione / Modifica )

Google+ photo

Stai commentando usando il tuo account Google+. Chiudi sessione / Modifica )

Connessione a %s...

%d blogger hanno fatto clic su Mi Piace per questo: